For those who usually style their hair straight, getting a keratin hair treatment could save time styling in the morning by up to 60%, according to hair stylist Henri Borday of New York’s Mizu Salon. Additionally, because this process eliminates frizz and straightens hair naturally, you won’t need to use a flat iron to keep your hair straight, which is the better alternative. Flat irons can burn and damage hair, especially if the flat iron is too hot, or used too frequently to straighten hair. Because the keratin treatment naturally straightens hair and infuses hair with the much needed and naturally occurring protein keratin, using this method is better for damaged or weak hair.
Additionally, frizzy hair after the treatment is a thing of the past. Whether it’s rain or shine, your hair will remain without frizz for up to three months after the keratin treatment.
Maintaining the frizz-free look after the initial treatment is as easy as washing your hair. So long as you’re careful to use sodium and sulfate free, keratin-based shampoos, your hair’s luxurious sheen and shimmer will remain for the duration of the treatment’s effectiveness.
Even if your hair is straight or healthy, getting a keratin treatment will help restore the naturally occurring keratin that’s present in hair and lost every day through natural means. By restoring this keratin, hair becomes stronger and more resilient, making hair less likely to produce split ends or break off. For those with weak, damaged or unruly hair, a keratin treatment can help solve bad hair days by restoring a level of control to wild hair.
Unlike Japanese hair straightening treatments which are permanent and change the internal structure of your hair and may damage your hair, keratin treatments only last a few months, while restoring keratin to hair follicles. Additionally, this process works to not only eliminate frizz, but to soften curls and make hair healthier over time.
Receiving a keratin hair treatment can return your hair to its natural glory, leaving hair feeling refreshed, soft and healthy. Like all of those hair models in shampoo and conditioner commercials, your hair can be shiny and strong without you further damaging or undermining its structural integrity.
Shampoos and conditioners that are used to extend the effectiveness of of a keratin treatment are easily and widely available at drugstores, hair supplies stores and even some local pharmacies, such as CVS and Walgreen’s. While their pricing can vary, what’s more important and a better indicator of effectiveness is less the cost of the item, and more the list of active ingredients and how it will react specifically to your hair. Because these products can be inexpensive, it’s often a good idea to try out lots of different products to see which one is right for you.